PPC Manager

Impression Digital

London, England, United Kingdom Remote

Full time

£31-38.5k (annually)


Feb 23

This job is no longer accepting applications.

We're looking for a PPC Manager to accelerate change and drive results for our wide-ranging portfolio of high-growth, ambitious clients. Alongside this, you'll be a leader, inspiring and engaging the wider paid media team.

As a successful candidate, you will be given a clear progression path. We want rising talent to grow with us and there is ample opportunity for you to progress to the next level.

This role sits within the paid media team and will lead a portfolio of clients across the business, crafting dynamic, competitor-beating PPC strategies that deliver ROI.

As a full-time PPC Manager, you will:

  • Own the PPC strategy for a portfolio of clients, primarily across paid search and shopping
  • Drive delivery of PPC campaigns, using the supporting team effectively to get amazing results for our clients and working hands-on where appropriate
  • Work closely with digital marketing specialists (clients and internally) to understand and agree clear campaign KPIs, using PPC strategy to meet business goals
  • Report back on the success of campaigns to our clients and other stakeholders
  • Lead on new business pitches from the perspective of your discipline
  • Provide training and mentoring for our internal teams
  • Contribute to the marketing of Impression through regular blog post writing, internal event speaking and external events / webinars / guest posts


We're looking for someone with an in-depth technical understanding of PPC, a team-player and someone who is constantly pushing the boundaries of best practice.

To be considered for the PPC Manager, you will need to have:

  • Excellent understanding and demonstrated experience in managing PPC campaigns across paid search and shopping
  • Proven experience in successfully scaling large-scale accounts through paid media strategy and hands-on optimisation
  • A strong portfolio of PPC success stories where performance improvements are demonstrated by meeting and exceeding KPIs.
  • Strong commercial awareness, using insightful reports to demonstrate tangible ROI for clients while working within each client’s business model.
  • Experience managing delivery teams and delegating work effectively.
  • Expert level of experience in Microsoft Excel or Google Sheets (Impression uses Google Sheets and Google Suite).


  • Agency experience is highly beneficial for this role
  • Experience in digital marketing channels beyond paid search and shopping (eg. paid social, display) will aid your application
  • Experience across a number of verticals and industry segments, including lead generation and ecommerce will aid your application
  • Experience using 3rd party bid management tools and/or Google Marketing Platform.
  • Experience using Tableau, Power BI or Data Studio a bonus

Why work for us?

Be a part of a team that has recently won Best Large PPC Agency of the Year (UK Search Awards), PPC Agency of the Year (UK Agency Awards) and Biddable Team of the Year (The Drum). Our paid media team is growing, fast, and so is our client roster. Join us on our high-growth journey and be part of a culture that prioritises your health, wellbeing and personal development

Some of the good stuff:

  • 28 days annual leave (plus your 8 bank holidays in 2022 means over SEVEN weeks off work to spend on travels/family-time/hobbies/chillin’)
  • Flexible and hybrid working, we like to balance remote time with time in the office collaborating and having fun in person, whatever works for you!
  • Private medical insurance and access to mental health support systems, including remote therapy sessions
  • A full social calendar with a planned social event each month (Summer & Christmas parties are usually off-site!)
  • Enhanced sick pay - 8 weeks full pay, 8 weeks half pay in 12 month period
  • 3% employer pension contribution, with an additional 1% if we meet our internal targets this year!
  • Extended maternity & paternity leave, for you to take care of the newest member of your family
  • Life leave – moving house? taking a loved one to a hospital appointment? Sometimes the unexpected happens in your life and you need some paid leave
  • Special savings on bikes and tech through Cyclescheme and Techscheme respectively
  • Access to Perkbox, an online portal full of amazing discounts and freebies
  • The usual agency stuff – office dogs, yoga, drinks fridge, zumba, ping pong etc

Diversity, Equity & Inclusion

We're listening and we're learning.

We’re committed to embracing diversity and promoting equal opportunities, both within our teams and through the services we provide. But we know we still have work to do. Improving fairness – in our agency and our industry – is something we’re passionate about, and we’re committed to having the conversations, making the changes and helping other businesses to do the same.

We pledge to promote equal opportunities and, as per the Equality Act 2010, will not tolerate discrimination on the grounds of: gender, gender identity, marital status, sexual orientation, race, colour, nationality, religion, age, disability, caring responsibilities or beliefs. We’ll also make every effort to represent different genders, ethnicities, socio-economic backgrounds and sexualities at the events, panels and discussions we run.


Strictly no recruitment agencies.

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